THEalthough the dust is still settling in the 2020 U.S. presidential election, it is clear that this cycle was a major breakthrough for Democrats. In addition to the recent historical turnout, Joe Biden’s team has won a democratic victory in Georgia, which has not happened since 1992, and there has been a record of participation among young people and black Americans.
Ashley Allison, national coalition director for Biden and Kamala Harris, said the campaign had made greater efforts than ever to build a broad coalition of voters.
“This campaign has invested more in coalition work than any other presidential campaign a mile away,” said Allison, who worked on the African-American outreach of Obama’s 2012 Ohio campaign, which swung toward Obama almost entirely that year that year.
You may be right: nearly 500 employees at Biden Camp worked on outreach this year. Its virtual headquarters and people on the ground were the most important battlefield states. Biden’s organizing team reached 37 million by phone – and in the final weeks of volunteering, more than twice as many doors were called, texted and knocked by Obama’s team in 2012, even though Obama’s campaign is often referred to as zero ground. for the technological revolution in political campaigns.
But since the coronavirus epidemic greatly prevented the team from physically knocking on doors, they had to find a way to establish a personal presence safely. It consisted of dropping people’s doors into offices with handwritten notes and following up on phone calls. Telephone banking teams would invite video calling into video chats and try to recreate the energy of the traditional telephone banking room to overcome the possibility of a single call during a global shutdown.
In Arizona, first translated by Democrats after 24 years, Biden’s coalition team provided extensive information in the Navajo Nation, where Indigenous people played the festive drum to engage voters when they came in to see for themselves the voting experience. In Nevada, equestrian parades marched through the streets.
“We wanted to involve voters in a period when people feel so distant about the epidemic,” Allison said.
In parts of the Georgian countryside where many colorful communities suffer from voter repression and misinformation, Allison has had tours around with trucks to reach people. “We went over to the counties for voters they rarely talk to. We made sure they had access to the information because we know there is no broadband in their community. “- He told.
This campaign activity complemented the work of activists that has been going on for years in states like Arizona, Georgia and Wisconsin. “We could provide resources that in many cases have not yet been in political campaigns. Local radio to speak directly to people, Covid-safe board in communities, visibility efforts in the Navajo nation so people knew it wasn’t just a place we took for granted. In Arizona, he does language telephone banking with Latin people, ”he said, describing how Biden secured a presidential vote and a second Senate seat in the state.
Allison has rejected some widespread and decisive criticism of Biden’s performance with Latin voters along the Rio Grande in Texas. There, he squandered the 60-point landslide provided by Hilary Clinton in 2016 – with a win, but narrowly, by just five points.
“Texas is a place where people established bluing, and it didn’t happen in this cycle. I don’t think it’s the lack of Latin participation – check out Wisconsin, Pennsylvania, Nevada and Arizona. Latinos appeared in record numbers. We still want to participate on a consistent basis, but our overall headcount and coalition have grown, ”he said.
The Latin population in Arizona and Nevada has grown since 2016 – this year it accounts for 30% of the population (in Arizona it has doubled). Biden only slightly increased his lead among Arizona Latinos – according to exit surveys, he won 63% of Latin votes, while Clinton received 61% in 2016. In Nevada, Trump’s popularity among Latinos has improved – he won 37% of Latinos ’vote, while Biden’s 56% was below Clinton’s 60% in 2016.
Early analysis suggests that the Latin vote made places like Wisconsin and Pennsylvania turn blue, and Biden picked up 60% of Latin votes in all areas.
For Biden, one of the biggest impetus was among young people – most of whom did not support him in the democratic presidential election, but it was in place for him until election day. Biden’s support among people between the ages of 18 and 29 was about 69%, with a high turnout.
Allison says this is because the coalition team must have convinced these voters, rather than simply working to make them appear.
“We thought they needed to hear about Biden and Kamala Harris, and we weren’t nervous or intimidated by this situation,” he said. “Young people have always felt that they may not have a voice in politics. We want to let them know that you can come and talk to the campaign even if you haven’t supported Joe Biden yet.
About how these voters will be committed, Allison says it’s about delivery.
“People want something else, and [we will] accountable. The point of proof in 2022 or 2024 will depend on whether Biden and Harris have actually met their commitments, ”he said.